Research studies have shown that tutorial (or "how-to") videos are far more effective and efficient than written instructions when it comes to learning and retaining information. This can be used to help your clientele (and, as a result, your business) by providing them with professional, easy-to-follow instructions on how to use your product, or to train new employees on company protocols.
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Adsemble Tutorial Video
Shot in 8K resolution on the RED Helium, this tutorial video for AdSemble teaches users how they can purchase advertising space on digital billboards around the country using AdSemble's website. In my roles as writer, cinematographer, and editor, I developed this project from pre-visualization to post-production.
ScreenBeam Classroom Commander Tutorial Video
In conjuction with developing a commercial for the ScreenBeam Classroom Commander (see the "Commercials" page), Actiontec Electronics, a pioneer in wireless and broadband solutions, tasked my team with producing a tutorial video providing consumers with a visual instruction manual on how to operate their product.
Though my roles on this project ranged from cinematographer to editor & producer, my most challenging job here was as writer. I worked very closely with the representatives at Actiontec to develop this script, ensuring it met their standards from a technical perspective while also making it user friendly.
